While serving in the U.S. Army, Kurt Adler worked in the procurement department securing necessary goods from all over the world. In the army, he was taught logistics and how to source merchandise. Kurt S. Adler, Inc. as we know it began after the end of World War II, when Kurt brought these skills with him and tried his hand at exporting general goods to countries needing product after the war. As the business grew and European economies began to recover, he changed direction to importing. In the 1950's, ornaments were first offered. Beautiful handmade angels from East and West Germany found an enthusiastic audience in America. The line was expanded with glass ornaments from Czechoslovakia, hanging ceiling decorations from Germany, and miniature lights from Italy. Suddenly, America was ablaze with festive decorations that offered a European flair.
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